Sign inSign up
Close
Report Ecommerce Italy 2026
Ecommerce Ranking
Ecommerce Awards 2026
Reports and Data
About us
Close
Services

Ecommerce Ranking in Italy
Gambling

BETA

The Ecommerce ranking is the ranking of the top 100 online stores in Italy, updated at April 2026

The most popular ecommerce websites in Italy:

Ecommerce Ranking is the ranking of the best online shopping sites, divided by sector and updated every month.

Ecommerce Italia

The partners of Ecommerce companies 2025

Casaleggio Associati's research describes the state of the art of technologies and services to support Ecommerce companies.

Discover more


The Betting and Casino sector recorded a total turnover of around €5 billion, with growth of approximately 15% and essentially negligible inflation. A significant share of foreign operators active in the Italian market originated mainly from Malta and the United Kingdom. The sector experienced a phase of contraction in the physical retail network, while at the industrial level a process of consolidation took place, with operators such as Flutter Entertainment and Lottomatica Group involved in the acquisition of other major competing operators. On the online side, the new 2025 remote gambling licence framework was designed with higher entry costs. This approach has led to a significant reduction in the number of authorised operators. Many licensees previously operated in the market using multiple brands and websites; the new regulation introduced a ban on this model, further contributing to the reduction in the number of brands active in the market.

(Analysis conducted in collaboration with Agimeg)

  • Sector Italianity IT59%
  • Est. Revenue 2024 € 5.090.002.000
  • Growth 23-24 Crescita15,0%
  • Inflation 0,5%
Discover all data in the "Ecommerce Italy Summit 2026" report
Ecommerce Italy Summit 2026

Latest update: 13 April 2026
Insert a valid URL (e.g. www.amazon.it)

Your search returned a large number of results. Please try again using your company's exact domain.

No results found

We are sorry, the company you indicated is not present in our ranking. Check that you have typed the URL correctly, alternatively you can request the inclusion of your company in the Ecommerce Ranking.

Submit your company
    Sector: Gambling

    Source:

    powered by SemRush CA
    Company / SectorSectorPopularity IndexEst.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate
    1 From position 1 to position 1IT Sisal GamblingGambling GamblingGambling10.0007.426.581 07:4047,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    7.426.581 07:40 47,0% Follow
    2 From position 3 to position 2GI 888 Casinò GamblingGambling GamblingGambling3.3172.525.045 08:3673,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GI
    2.525.045 08:36 73,0% Follow
    3 From position 4 to position 3IT Lottomatica GamblingGambling GamblingGambling3.0471.916.092 08:4734,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    1.916.092 08:47 34,0% Follow
    4 From position 2 to position 4IT Snai GamblingGambling GamblingGambling2.6041.599.216 10:4847,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    1.599.216 10:48 47,0% Follow
    5 From position 5 to position 5MT StarCasinò GamblingGambling GamblingGambling2.2111.379.675 09:1363,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    1.379.675 09:13 63,0% Follow
    6 From position 6 to position 6IT Goldbet GamblingGambling GamblingGambling2.2111.312.161 09:3826,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    1.312.161 09:38 26,0% Follow
    7 From position 9 to position 7MT Betsson GamblingGambling GamblingGambling1.8431.065.907 09:3554,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    1.065.907 09:35 54,0% Follow
    8 From position 7 to position 8IT Betflag GamblingGambling GamblingGambling1.671860.647 11:0725,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    860.647 11:07 25,0% Follow
    9 From position 8 to position 9GB Bet365 GamblingGambling GamblingGambling1.474697.927 20:1947,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    697.927 20:19 47,0% Follow
    10 From position 11 to position 10MT Planetwin365 GamblingGambling GamblingGambling1.425719.506 09:1332,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    719.506 09:13 32,0% Follow
    11 From position 10 to position 11IT Eurobet GamblingGambling GamblingGambling1.204499.164 11:5928,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    499.164 11:59 28,0% Follow
    12 From position 12 to position 12MT Pokerstars GamblingGambling GamblingGambling909257.547 08:1022,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    257.547 08:10 22,0% Follow
    13 From position 14 to position 13IT Giocodigitale GamblingGambling GamblingGambling835230.534 14:0746,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    230.534 14:07 46,0% Follow
    14 From position 15 to position 14IT Giochi24 GamblingGambling GamblingGambling811278.847 05:2959,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    278.847 05:29 59,0% Follow
    15 From position 16 to position 15AT Bwin GamblingGambling GamblingGambling688143.611 15:3536,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		AT
    143.611 15:35 36,0% Follow
    16 From position 13 to position 16GB William Hill GamblingGambling GamblingGambling663119.248 13:0030,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    119.248 13:00 30,0% Follow
    17 From position 19 to position 17IT Domus Bet GamblingGambling GamblingGambling639116.469 16:5927,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    116.469 16:59 27,0% Follow
    18 From position 18 to position 18GB Admiral Bet GamblingGambling GamblingGambling639113.635 12:3138,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    113.635 12:31 38,0% Follow
    19 From position 24 to position 19AU Stake GamblingGambling GamblingGambling639106.714 28:3143,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		AU
    106.714 28:31 43,0% Follow
    20 From position 17 to position 20GB BetFair GamblingGambling GamblingGambling61494.693 13:4116,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    94.693 13:41 16,0% Follow
    21 From position 20 to position 21MT E-Play24 GamblingGambling GamblingGambling56596.892 15:0229,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    96.892 15:02 29,0% Follow
    22 From position 27 to position 22IT Vincitu GamblingGambling GamblingGambling56552.672 28:3122,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    52.672 28:31 22,0% Follow
    23 From position 30 to position 23GB Daznbet GamblingGambling GamblingGambling54187.414 12:0437,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    87.414 12:04 37,0% Follow
    24 From position 21 to position 24MT StarVegas GamblingGambling GamblingGambling51694.427 17:4153,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    94.427 17:41 53,0% Follow
    25 From position 31 to position 25IT My Lotteries Play GamblingGambling GamblingGambling51671.628 03:0029,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    71.628 03:00 29,0% Follow
    26 From position 25 to position 26IT Quigioco GamblingGambling GamblingGambling51665.279 09:4516,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    65.279 09:45 16,0% Follow
    27 From position 26 to position 27MT Leo Vegas GamblingGambling GamblingGambling51663.010 09:1636,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    63.010 09:16 36,0% Follow
    28 From position 38 to position 28GB Tombola GamblingGambling GamblingGambling51653.774 11:2716,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    53.774 11:27 16,0% Follow
    29 From position 37 to position 29IT Netwin GamblingGambling GamblingGambling49167.714 06:5226,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    67.714 06:52 26,0% Follow
    30 From position 33 to position 30IT Sportium GamblingGambling GamblingGambling44260.684 11:2856,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    60.684 11:28 56,0% Follow
    31 From position 22 to position 31GB StanleyBet GamblingGambling GamblingGambling41840.359 27:2642,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    40.359 27:26 42,0% Follow
    32 From position 34 to position 32MT Betpoint GamblingGambling GamblingGambling39340.957 08:5119,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    40.957 08:51 19,0% Follow
    33 From position 32 to position 33IT Staryes GamblingGambling GamblingGambling39337.387 11:4020,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    37.387 11:40 20,0% Follow
    34 From position 23 to position 34GB Marathonbet GamblingGambling GamblingGambling39329.952 36:2020,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		GB
    29.952 36:20 20,0% Follow
    35 From position 28 to position 35IT Sportbet GamblingGambling GamblingGambling36938.527 13:2521,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    38.527 13:25 21,0% Follow
    36 From position 35 to position 36IT Betpassion GamblingGambling GamblingGambling34441.656 11:0544,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    41.656 11:05 44,0% Follow
    37 From position 29 to position 37IT Totosi GamblingGambling GamblingGambling34431.135 01:2527,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    31.135 01:25 27,0% Follow
    38 From position 36 to position 38IT Bgame GamblingGambling GamblingGambling34428.268 22:1528,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    28.268 22:15 28,0% Follow
    39 From position 39 to position 39ES Codere GamblingGambling GamblingGambling31911.673 39:1440,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		ES
    11.673 39:14 40,0% Follow
    40 From position 40 to position 40IT Fastbet GamblingGambling GamblingGambling29532.996 09:4062,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    32.996 09:40 62,0% Follow
    41 From position 45 to position 41MT Betwin360 GamblingGambling GamblingGambling27019.731 11:0024,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    19.731 11:00 24,0% Follow
    42 From position 52 to position 42IT Casinò Sanremo online GamblingGambling GamblingGambling27011.820 11:086,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    11.820 11:08 6,0% Follow
    43 From position 44 to position 43IT Betitaly GamblingGambling GamblingGambling24618.114 17:4151,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    18.114 17:41 51,0% Follow
    44 From position 43 to position 44IT Sunbet GamblingGambling GamblingGambling24614.098 05:5324,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    14.098 05:53 24,0% Follow
    45 From position 42 to position 45IT ZonaGioco GamblingGambling GamblingGambling24612.190 07:3121,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    12.190 07:31 21,0% Follow
    46 From position 46 to position 46IT Gioca7 GamblingGambling GamblingGambling746.270 00:5215,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    6.270 00:52 15,0% Follow
    47 From position 41 to position 47IT Perlaplay GamblingGambling GamblingGambling494.724 13:5135,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    4.724 13:51 35,0% Follow
    48 From position 47 to position 48IT Casino' Di Venezia Gioco GamblingGambling GamblingGambling492.644 03:0115,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    2.644 03:01 15,0% Follow
    49 From position 51 to position 49IT Elabet GamblingGambling GamblingGambling251.637 22:2663,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    1.637 22:26 63,0% Follow
    50 From position 50 to position 50IT WinBet GamblingGambling GamblingGambling25<1.000 01:2334,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		IT
    <1.000 01:23 34,0% Follow
    51 From position 49 to position 51MT NetBet GamblingGambling GamblingGambling25<1.000 12:1924,0% Follow
    Est.
    Unique Visitors    		Est
    Avg Time    		Est.
    Bounce Rate    		MT
    <1.000 12:19 24,0% Follow

    Fonte:

    powered by SemRush CA

    Scopri la Top 100

    Scopri la classifica


    Top 10 Scommesse e Casinò

    The distribution by popularity of the top ten websites in the Ecommerce ranking.



    The ranking is based on data estimates available on the Net, it has no statistical value but it is indicative of the balance of power between the various players.
    In addition to the estimation of unique visits, time spent on the website, bounce rate and brand relevance are taken into consideration.
    We update company data twice a year, considering major changes (naming, url, aggregations, etc.).
    The companies in the ranking are selected based on revenue estimates for the previous year and traffic on the site.
    You can send your company name for inclusion in the list or send an email for more information.
    It is possible to examine the breakdown by sector of the companies and other information on the reference page.

    In some cases the data may be incorrect or out of date. Casaleggio Associati assumes no responsibility for different uses of the ranking.


    Terms and Restrictions for the Use of Data from the Ecommerce Italia Ranking
    Any form of extraction, reprocessing, reproduction, or use, whether partial or complete, of the content is prohibited without prior written authorization from the rights holder.
    Automated access to the data, including bots, crawlers, or artificial intelligence, is also prohibited unless prior approval is obtained.
    Any violation of these conditions will be prosecuted.
    For usage requests or authorizations, please contact us.



    April 22nd, 2026 - Milan

    Report Ecommerce Italy 2026

    The 20th edition of Casaleggio Associati’s “Ecommerce Italia” research. The go-to report for those looking to understand the evolution of Digital Commerce: data, scenarios, concrete case studies, and insights from the industry's key players.

    More info

    Discover more

    Download the report

    Download
    October 20th, 2026 - Milan

    Ecommerce Tech Summit 2026

    Casaleggio Associati's research describes the state of the art of technologies and services to support those who do Ecommerce.

    More info

    Discover more
    Ecommerce Italia by Casaleggio Associati

    Casaleggio Associati
    Phone +39 02 89011466
    VAT 04215320963
    Contact us

    Follow us on social:

    Privacy & Cookie Policy

    © © Casaleggio Associati 2026
    All rights reserved.
    We encourage sharing.