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Report The Partners of Ecommerce Companies

October 2023  |  Casaleggio Associati

The Partners of Ecommerce Companies

An Ecommerce service works if all its components are synchronised with each other. At first glance, many Ecommerce sites may look similar, but when comparing companies’ budgets and KPIs in the same sector, the results can be completely different.
Services and technologies that make up an online sales site are therefore also crucial to achieve profitability. Unlike the early years of Ecommerce, when both transaction volumes and service availability forced merchants to develop all the necessary resources in-house, the current landscape offers the possibility of SaaS-based and modular services, adaptable to the specific infrastructure of each merchant. This evolution allows many operators to access sophisticated tools and services even with limited budgets. This revolution has enabled an acceleration and scalability of Ecommerce business models that opens up new scenarios of international
and niche competition based on the knowledge of available tools.
In the last year, Artificial Intelligence has given new impetus to the availability of services on the market that can create important competitive advantages.
The objective of this first research is to explore the panorama of solutions and services available to companies working in the Ecommerce sector in Italy in order to provide useful indications for choosing. The state of the art and perspectives were assessed through market analysis, interviews and surveys.
The more than 500 Ecommerce solutions and services analysed were divided into nine different categories, which make up the areas of this research: Ecommerce platforms, technology partners, marketing services, advertising, payment systems, logistics and shipping, CRM and customer service, catalogue and marketplace management, with a special focus on emerging technologies and the impact of AI in the Ecommerce context.

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